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Understanding Facebook’s advertising structure is crucial to seeing a return on your marketing investment. While many companies believe getting other Facebook members to “Like” their pages is sufficient, the truth is that Facebook advertising is much more complex, and a “Like” is far from a sale. The success of your Facebook ad campaign relies on your ability to reach new users and turn them into clients. To learn more about nPromote’s unique approach to advertising on Facebook, call or contact us for a free consultation and estimate
A thorough understanding of the way users interact on Facebook is key to running a successful ad campaign. Unlike users on Google and other search engine, Facebook users are not necessarily seeking out a product or service at the time that they see your ad. For this reason, ads on Facebook need to be fresh and attention grabbing. While some users may click on your ad right away, others will remember your brand and consider your company for future needs. Additionally, nPromote can help you determine whether it’s better to keep shoppers on your Facebook page or drive the traffic back to your company’s website.
Today’s Facebook platform offers a wide variety of ad options including page post targeting, sponsored stories and promoted posts. We can help you determine the best way of targeting those Facebook users who are most likely to be interested in your product or service.